If you have been trying for so long to get to the (mythical) state of thinness which you believe will make things better in your life, you have been at war with your body.  If you have been forcing yourself to do this exercise programme or that diet and then beating yourself up when it inevitably doesn't last very long, you are definitely in combat mode.   

I kno

I know, I have been there too and it's shitty.  It's exhausting and soul destroying to be putting in all that effort, trying so fucking hard and it still doesn't WORK!!!


I'm here to tell you there is nothing wrong with you!  You don't need to work HARDER, my friend, you need a mindset shift.  You CAN learn to be healthy, happy, vibrant and even sexy as hell without forcing yourself to get there.

Want to know more?  

Diets don't work! They make you miserable, they mess with your health AND they make you heavier than when you started!

But you know deep down that diets aren't a long term solution, don't you? I see diets as a kind of fire starter - a way to get you off the starting blocks but not to sustain you long term.  

But who am I to tell you about dieting?


I'm Fiona, Wellness Coach, Joy Warrior and Energy Ninja and I am on a MISSION to help you get off the hamster wheel of over dieting and over exercising and to get living your life with joy and vitality!! I've been in the fitness industry for over 20 years, have spent most of my life dieting or exercising my way to love and acceptance of my own body and have finally found what it takes and want to share that with the world!


I know how hard it can be in your 40's and beyond, when you are trying to be fit and healthy and it feels an uphill battle. 

Maybe the only way you know is to diet, maybe you are scared of doing anything else? Maybe you don't know there is anything else?!

It doesn't have to be that way.  

You don't have to grit your teeth and grin and bear it any longer.  

Are you ready to do it differently? 


It is NOT a one size fits all.  You are unique and your wellness plan should be too!

It's time to put you back at the centre of your wellness and work out what is best for you and your lifestyle. Time to start treating yourself like your own best friend, with love and kindness, not punishment and deprivation.  To listen to your body, to be your own damn guru! Once you make the choice to do it differently and get freedom from dieting and from forcing yourself to be fit, you'll never look back.

I'm on a mission to help a million women feel good!  

For every woman who joins one of my programmes, I will donate 10% to my local primary school breakfast club or food bank.  No-one should have to go hungry in this country. 

All photos of me by Katie Vandyck 


07811 960646

South Way


East Sussex


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© 2020 created by Fiona Whitfield